Announcing: It's Just a Game

About the book: Similar to how H.G. Bissinger’s Friday Night Lights uses high school football in Texas as a lens to look at society, Brian Carriveau’s It’s Just a Game observes adult amateur baseball in Wisconsin as a means to examine small-town America. The non-fiction book,...

About the Author

From editor to journalist to columnist to blogger, Brian Carriveau has worn many hats while covering the Wisconsin sports scene. In addition to authoring It’s Just a Game: Big League Drama in Small Town America, he’s currently the lead writer on the Green Bay Packers at and has covered four Super Bowls and five NFL Combines.

His morning talk show Railbird Central is the longest tenured internet-exclusive podcast on the Packers. A joint production between and, the show can be seen and heard live on both websites and on Roku via the Livestream platform on Mondays, Wednesdays and Fridays at 8:30 a.m. CT. It can also be downloaded on any number of podcast apps, including iTunes and Stitcher.

Outside of the sports realm, Carriveau is an aficionado of the jamband music scene and a craft beer enthusiast.

One Response to About the Author

  1. Ed Janus says:

    Mr. Carriveau: I’m an oral historian for the People of Rural Wisconsin (and the first G.M. of the Madison Muskies and former Pres. of Capital Brewery) My organization is working on what we hope will be a fairly comprehensive set of stories about rural Wis. Baseball is high among the topics we’d like to interview on. Would you be willing to talk on the phone or better yet, in person? I’m in Madison and my office phone is 608.514.1496. I am also the author of Creating Dairyland published by the State Historical Society Press.

    Hope I’ve interested you in a chat. Cheers, ed janus

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